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September Hot Shop: Merino
Merino introduces international and emerging designers to the Southeast.
By ELIZABETH WESTBY
Every woman has a handful of shops she’ll look to when a certain occasion calls, when she needs something really memorable. Merino, a new boutique in the Shops Around Lenox, should be added to that list. Specializing in emerging and lesser-known labels from around the world—Malaysia, Australia, Canada, and Mexico in addition to New York and L.A.—Merino carries several names you’ll find nowhere else in the Southeast. Add to that the fact that owner Amel Hadid Ead, a native of Australia, stocks no more than three or four garments of the same style. Then add the fact that those styles are reliably fashion-forward, with a cosmopolitan yet conservative sensibility well suited to Atlanta, and the question arises: Where have you been all our (provincial) lives? READ MORE
HOT SHOP ARCHIVES
August 2008: Adrene Boutique
June 2008: DrewLewis
April 2008: One 10 East
March 2008: Sid Mashburn
February 2008: Moops
January 2008: StaceAge
December 2007: Jac
November 2007: Thread House
October 2007: Artefacto
September 2007: 1Five0